The Production Company

Our production company is called GEL Productions which stands for Gaia, Elizabeth, Lucy (the first names of our group/ the founders of this company). Below is our logo:

This is the introduction annimation to our production company:

Below is another intro we considered using:

Trailer Alterations (post teacher feedback)

After receiving feedback from our teachers we knew which areas of our trailer we needed to improve on.
One major issue with the trailer was the audio and how it was hard to hear some the dialogue. To tackle this we reduced the volume of the background music and tried to make the dialogue louder. However, the actual quality of the recorded dialogue was not very good and it would not turn any louder. We considered re-recording the dialogue and putting it with the old visuals but decided against this idea as it might look unprofessional if the lip sync did not work. Also, we did not want to change our storyboard too much as it had been altered before too many times. Therefore, we just chose to simply make the music even quieter. It was a hard task to make a subtle fade in the music, which involved a lot of splits between clips, but eventually we made the correct alterations.

Audience Feedback

On Facebook, we created a survey for our friends to fill out after having watched the trailer.
https://apps.facebook.com/my-surveys/trailer-feedback?from=admin_wall&v=303

This feedback was very helpful because we were able to gain constructive criticism from our peers (mainly who were between the ages of 15 and 25/ our target audience)
Using Facebook as the means to gain feedback is an example of the way in which social media platforms and other new technologies have change the way we communicate. The fact that I have the ability to get criticism from a friend 10,000 miles away in Austrailia, demonstrates the extent to which I am able to gather information and to such a wide spread and varied audience.

The Final Website

Below is the final version of our website. We created it using wix.com which was an accessible, free and easy website to use. It also made our website look professional as we were able to choose a template that reflected our film as the warm colours against the harsh tone is reminiscent of our colour palette and the font matches the trailer and poster fronts.



Click the image to view our website

Poster Designs

After experimenting with and developing different minimalist and theatrical posters we finally designed these and then chose main poster no.1 as the one to publise.
One day we ask Lily if we could have her for a photoshoot so we could get some shots for our potential poster designs. We used a Canon DSLR camera and took photos of her in a low lit room. We edited these photos on Adobe Photoshop and Microsoft. We took inspiration from social realism film posters like the ones below for London to Brighton.

Minimalist Poster Design No. 1

Minimalist Poster Design No. 2

Main Poster Design No. 1

Main Poster Design No. 2

Main Poster Design No. 3

Final Poster

This is the final poster as part of the promotion package for our film:

The reason we chose this poster as our final version was because it reflected our trailer well and would attract audiences to watching it. Many images are snapshots of the action in the film or show the protagonist’s vulnerability and facing obstacles. We also wanted to leave some ambiguity of the full narrative of the film to intrigue them. The film title is in bold and in the centre to draw attention to it and for audiences to remember the name. The colour scheme matches the colour palette of the film. Red signifies the danger of her situation. The layout is the same format as the ‘London to Brighton’ poster to give the audience an idea of the themes explored in the narrative and it has connotations of prostitution.

Below is another poster design we almost used as part of our final promotional package:

After experimenting with a variety of different photos, layouts, colours and fonts, we finally created this poster. It took inspiration mainly from the film poster for Fish Tank. There are lots of similarities between them from the use of colour to symbolise something about their situation, the information presented, the way the star actress/protagonist is in one-third of the screen, etc. We edited this photo in Adobe Photoshop which was hard to use at first but also offered us a lot of options to ensure our poster looked professional.